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Mobile application development has become a part of strategy for branding and marketing. Henmark Ltd cross platform app development experience, flexible business model and fine-tuned cross platform app development process translate to high quality, faster time-to-market and performance centric cross platform app

Henmark Ltd has invests in developing for and researching the most innovative mobile technologies to provide our clients with market-leading mobile solutions. With location-based targeting and IoT’s growing influence on the enterprise, the Henmark Innovation Lab division specialises in location-based technologies. The company partners with clients to innovate with location-targeted technology to create hyperlocal contextual experiences, to drive better business intelligence, engage the end user and deliver proximity based targeting and content delivery.

Developing for mobile can deliver immediacy, location-awareness (including micro-location), contextual information, convenience and accessibility. This helps businesses engage with their customers better; improves employee productivity and allows them to do their jobs more efficiently, as well as facilitating better engagement with all stakeholders across the business.


We appreciate the need for information on the go and for your users and customers to access data anywhere, anytime.

As certified mobile app and website developers in all mobile technologies, we develop bespoke solutions for multiple devices and platforms across a variety of sectors.

Developing a custom mobile application for your business can give you a huge competitive advantage leading to an engaging, more accessible customer and user experience and promote your brand to a wider audience.

Whichever platform you choose; android, iOS or Windows our mobile app developers can develop a unique standalone mobile application for your brand or a mobile application to complement an existing web application.


Native apps

Such apps are developed for a single mobile operating system exclusively, therefore they are “native” for a particular platform or device. App built for systems like iOS, Android, Windows phone, Symbian, Blackberry cannot be used on a platform other than their own. In other words, you won’t be able to use Android app on iPhone.


Main advantage of native apps is high performance and ensuring good user experience as developers use native device UI. Moreover, an access to wide range of APIs that puts no limitation on app usage. Native applications are distinctly accessible from app stores of their kind and have the clear tendency to reach target customers.
Some cons to native apps are higher cost compared to other types of apps – due to the need of creating app duplicates for other platforms, separate support and maintenance for different types of apps resulting in bigger product price.


Hybrid apps

They are built using multi-platform web technologies (for example HTML5, CSS and Javascript). So-called hybrid apps are mainly website applications disguised in a native wrapper. Apps possess usual pros and cons of both native and web mobile applications.

Hybrid multi-platform apps are fast and relatively easy to develop – a clear advantage. Single code base for all platforms ensures low-cost maintenance and smooth updates.  Widely used APIs, like gyroscope, accelerometer, geolocation are available.

On the other hand, hybrid applications lack in performance, speed and overall optimization in comparison to native apps for instance. Also, there are certain design issues due to app inability to look in exactly same way on two or more platforms.

Web apps

These are software applications that behave in a fashion similar to native applications. Web apps use a browser to run and are usually written in HTML5, JavaScript or CSS. These apps redirect a user to URL and offer “install” option by simply creating a bookmark to their page.


Web applications require minimum of device memory, as a rule. As all personal databases are saved on a server, users can get access from any device whenever there is internet connection. That is why the use of web apps with poor connection would result in bad user experience. The drawback is access to not that many APIs for developers, with exception of geolocation and few others.

Apps content is only a wrapper on the used device while most of data should be loaded from a server. Performance is inextricably linked due to browser work and network connection. Only up to 14% of time users spend on mobile websites. And just some of device APIs may be used (such as geolocation)


Mobile app development agency services are a necessity for any business looking to leverage the power of smartphones. Over the past few years, the penetration of mobile devices has been increasing in every domain and it can be hard to remain untouched by this revolution.

Many transformations have been sparked by this technology. The organizations are using apps to improve browsing experiences and ensure better exploration for the customers. As per the research studies, nearly 6.1 billion mobile devices will be owned by the 70% population in the world. To tap this unprecedented user base, you need a mobile app development services from a dedicated agency. The benefits of hiring the experts are explained below:

A Dedicated Approach and Specialized Knowledge:

A mobile app development firm is specialized in what it does. A web development company with experience will be able to handle the development of your mobile APP better , you should entrust this task to the professionals who are dedicated to this job. They possess the required knowledge and experience to build a functional app that performs exceptionally well when accessed on the smartphones of your targeted users.

Most importantly, they possess the skills to develop cross-platform applications with their skilled conceptualization and execution. Typically, the app development specialists working in an agency possess the cross-industry experiences. It helps them to understand the key challenges and expectations of your industry. They can leverage their experience to bring better functionalities to your application.

Cost Advantages with Flexible Engagement Models:

In a business, especially the start-ups, the costs of app development can be challenging. This is where a mobile app and website development agency can bring its comprehensive solutions with a team of specialists. They can provide a fixed price contract that helps to get a better sense of your budget. They keep the costs down as you embark on the journey to create impeccable user experiences.


Moreover, they provide flexible pricing models to suit the varying requirements of your business. When compared to the freelancers or cross-functional teams, it brings major cost savings to move the bottom line of your business in the right direction.


A Faster Speed to Market:

The mobile app market is growing at an exponential rate and you need to speed up the game to stay in line. If you are looking for in-house development, you may need to identify the right talent, get them acquainted with the requirements, and manage a cross-functional team to get the task done within the stipulated timelines.

However, with a dedicated mobile application development and website agency, it becomes faster. They have the right methodology and the desired approach of developing highly functional apps that can be launched sooner than your anticipations. They are always available to resolve your concerns and keep the project on the track.


Access to the Latest Technologies:

The app development process requires ample resources and you need to keep a close eye on the latest technological trends. Henmark Ltd have access to all these resources and technologies to deliver as per your expectations. As a result, the app will be designed for compatibility with all the leading platforms. It is integrated with the high-end features and functionalities to improve user experiences. With their ability to use the best technological tools, they minimize the probabilities of failure in this transition of your business.

In the mobile app development process, it is extremely important to maintain the privacy and security of the user data. Any lapse in this security can cost you thousands of dollars and many loyal customers as well. However, when you hire an expert mobile app development agency, you needn’t worry about the security of your project and its database.


The Focus on Enhanced Productivity and Close Monitoring:

It can be challenging to manage an app development project undertaken by the freelancers. However, top mobile app development firms mitigate these challenges by providing remote access to the development phases of your project. They give you access to the work progress and project charter followed by the dedicated developers working on the project. You are always informed about the latest developments and transformations that are integrated into your mobile app design.


An Ongoing Association:

The enterprise-level apps should be scalable to grow with your business. There may be changes to make, details to be included, and a need to spruce up the visual aesthetics over time. When you have a capable mobile app design and development company on your side, you can stay assured for growing your app concurrently. They remain in a consistent touch with your in-house staff to reduce the redundancies and improve the functionalities of the application.

Furthermore, this ongoing relationship will always keep your mobile app ahead of the competition in this industry. The dedicated project managers will coordinate with your teams for a combined workflow. These managers work as a liaison between the development company and your staff for handling any future communications as well. The comprehensive solutions provided by these agencies include feature extensions, operational level support, performance enhancements, and cross-platform maintenance functions.

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